What To Expect

As you go through this course, you will...

  • Learn

    Gain essential knowledge to excel in the cannabis field

  • Do

    Gain practical skills in dispensary sales tactics and customer engagement

  • Grow

    Build a successful career in the cannabis sector

Course curriculum

    1. Welcome to Dispensary Essentials

    2. Before we begin

    1. Cannabis Terminology

    2. Cannabis Terminology - Key Processes

    3. Types of Cannabinoids

    4. Cannabis Botany

    5. Cannabis Chemistry

    6. Genotype, Phenotype and Chemotype

    7. Cannabis Bioavailability

    8. Common Cannabis Issues

    9. Terminology Quiz

    1. Cannabis Flower

    2. Plant Structure and Biology

    3. Plant Compounds

    4. Science and Composition

    5. Strains and Such

    6. Strain Name Controversy

    7. Flower Quiz

    1. An Overview

    2. A Vital Regulatory Network

    3. Nature's Hidden Regulator

    4. Biochemical Pathways

    5. ECS and Cannabinoids

    6. Health and Disease

    7. Legal Landscape of Cannabis & the ECS

    8. Endocannabinoids Quiz

    1. Introduction

    2. Experimentation Phase

    3. Consumption Methods

    4. Tolerance Management

    5. Overconsumption

    6. Budtender Mastery Quiz

    1. Introduction

    2. Understanding Strains

    3. A Guide for Consumption Methods

    4. Vape Pens and Concentrates

    5. Topicals and Transdermals

    6. Understanding Side Effects

    7. How to Choose Quality Products

    8. Cannabis Education for Consumers Quiz

About this course

  • $445.00
  • 40 lessons
  • 6.5 hours of video content

Meet Your Instructor

Franklin Berry

Certified Cannabis Consultant

Franklin Berry’s transition from a military career to a prominent figure in the cannabis industry illustrates his adaptability and commitment to holistic health. After retiring from the Army in June 2020, he was introduced to CBD by his wife, Kelly, a Family Medicine Nurse Practitioner, which ignited his interest in plant-based medicine. Together, they opened a CBD store in Georgia in November 2020, where Franklin’s deep dive into cannabis education has established him as a trusted authority. Their store has become a community hub for learning and advocacy, where Franklin's passion and dedication to educating customers, debunking myths, and promoting the therapeutic benefits of cannabis has flourished into a budding post-Army career.

Kind Words From A Trainee

“My training experience with Franklin was exceptional and set the foundation for a strong bond between us. The process began with a meaningful conversation, which helped build trust and understanding, following by thorough product familiarization and a flexible approach that catered to my learning style. The ongoing support and willingness to adapt made the experience incredibly rewarding, and I continue to apply the valuable practices I learned under him in my government career now. Overall, Franklin is a fantastic leader and I couldn’t have asked for a better mentor!”

Sierra Beckworth

Ready to build a successful cannabis business?

Then this course is for you!
Sign up today!